Insurance Advertising TrendsWhen did commercials become interesting and funny? Watching TV has become more about how entertaining the commercials are versus the sports we happen to be watching, like a big football game.

Advertising is big business and insurance advertising represents one of the biggest spenders. In fact, the three largest insurance companies spent a combined 1.62 billion dollars on advertising in 2019, according to statista.com.

Today, we will look at some of the trends that insurance companies have had over the past decade or so.

Market Position

One of the most common trends with insurance advertising has been insurance companies touting their size as if that is an indication of their good products. The advertisements often say they are the biggest insurer of certain products like commercial truck, motorcycle, auto or home insurance to name a few. While size is important for investors, there are many regional companies who offer great insurance products and have financial stability. As an independent insurance agent, we offer many great regional choices as well as large industry leaders so you can choose the right company for you.

Humor

There are some hilarious insurance commercials. However, it seems like the funniest ones have absolutely nothing to do with insurance! The truth of the matter is insurance is serious business, but when it comes to attracting new customers, the best commercials are the ones lacking seriousness.

Fear

Slow motion car accidents, houses burning, burglary, teen drivers killed in accidents… Insurance is meant to protect you from accidents and devastating property damage or injury. It is no wonder that some insurance commercials aim to incite fear to get consumers to act claiming they can protect you from these things. While in fact no insurance company can protect you from the dangers of driving or a devastating flood from occurring, they can however protect you from the financial losses that are incurred because of these life-altering events.

Claims Scenarios

When it comes down to it, when you purchase an insurance policy, you are paying for financial protection and claims assistance. Many insurance companies today advertise purely on the fact that they covered certain scenarios or claims that occurred. Some of these are scenarios are humorous and others are quite serious.

When it comes to your insurance, most companies you can choose will provide you with exactly what they say – insurance coverage for catastrophic events in your life. While most of us will have to endure an insurance claim at some point in our lifetimes, the best we can do for you is fit you with an insurance company that truly meets your needs the best and offers you and your family the auto, home or business insurance you require.

Chances are we offer more than one of the insurance companies you have seen on TV and we can provide you with a quote on them as well as many other great insurance companies. Contact us and we will provide several quotes for vehicle insurance, property insurance and more!

Three home insurance topics to discuss with your agent in Portsmouth, New HamsphireOwning a home is a great way to build wealth and give your family a place to build memories. Insuring your home correctly is important to protect your investment and your family’s well-being. Today we will go over three things to discuss with your insurance agent regarding your home insurance policy.

  1. You remodeled.

A new bathroom, a custom kitchen, hardwood floors or a new outdoor living space all add value to your home. Not only are they improving the function and livability of your space, but you have increased the replacement cost of your home. By discussing these changes with your insurance agent, they can run a replacement cost estimator and ensure that the changes you have made still fit your current policy. They can easily adjust your existing policy to ensure your new features are covered in the event of a catastrophic loss to your home.

  1. You changed mortgage companies

Do you ever wonder why you never see an actual bill for your home insurance? It is likely because your mortgagee is paying it. Homes that are financed are required to carry insurance, which is why your mortgage company pays the bill, then includes it in your monthly mortgage payment (typically listed as “escrow” on your bill). If you change mortgage companies, be sure to contact your insurance agent and let them know who the new company is. This way, your home insurance company will not have a skipped payment. Insuring your largest investment is serious business and a lapse in coverage can be catastrophic. If you refinance or receive a notice that the lender is changing, send a quick email to your agent informing them of the change.

  1. Your home insurance premium seems out of line

If it has been a while since you shopped your home insurance, you may be wondering if your current home insurance company is the most cost-effective solution and that the coverages you originally had are still the best for you. Because we are an independent insurance agency, we represent many of the top-rated insurance companies. We can compare coverages, pricing, and deductibles side-by-side so you can review what you have now and what other companies offer. This way, you know your asset is properly insured with the right coverage for you. Nothing you do not need and certainly everything you do need!

A home insurance review can take just a few minutes of your time but save you a huge headache down the road. If you would like to review your coverage with one of our agents, simply call and schedule a time. We might even have a new company who offers specialized coverages that would suite your needs better at this time.

How to keep truckers safe on the road in New HampshireMaintaining a healthy lifestyle, especially during these challenging times with the COVID-19 pandemic, is very important for every truck driver in America. Here are four ways to stay healthy on the road.

  • Choose More Nutrient Dense Meals

There are a few ways to do this.

First, start packing your own meals.

Packing your own meals will not only save you time and money, but it can also help save you calories. Instead of focusing on what not to eat, focus on what you should eat more of. Food choices such as vegetables, fruit and other higher fiber snacks and meals is a great start. Want to pack your own meals? Consider buying a cooler that acts as a refrigerator for your truck. All you have to do is simply plug it into the accessory plug.

If you are dining out, consider choosing meals that are vegetable dense. Skip the fried food if you can or look up the calories on a restaurant’s website. All these things can help.

Again, instead of focusing on what not to eat, focus on eating what you should be eating more of. So, if you have the mindset of eating as many vegetables, fruit and other higher fiber meals, you are off to a great start.

  • Move Your Body

Driving = sitting for hours and hours on end. Many truck drivers may experience easy weight gain from lack of movement as well as high calorie food choices. So, find a way to move your body as much as you can. Ideas: dedicate 30 minutes of walking, make a habit of doing body weight strength exercises such as pushups or squats outside of your truck, or even find time to hit the gym. Any effort in moving your body is positive.

  • Follow Good Hand Hygiene

We all know the importance of good hand hygiene with the COVID-19 pandemic. Wash your hands often, but also wash your hands well. Experts say washing your hands for 20+ seconds and thoroughly washing between your fingers, on top of your hands or scrubbing the tips of your fingers is all beneficially.

  • Get Quality Sleep

There are many ways to get quality sleep, but the first step is making sleep a priority. Shoot for 7 hours a night. How can you get good, restful sleep? Create a dark environment, consider a white noise machine or wear ear plugs to block out noise, limit caffeine intake 5 hours before bedtime, limit or avoid nicotine and other stimulants and lastly, make sure you have a good pillow!

While we can’t keep you healthy or make your lunch, we can answer your questions about insurance. Feel free to call, email or fill out a quote request form on our website.

How to lower your risk for a deer collision in New HampshireDid you know that there is an increased chance of hitting a deer from October to December? Yes, this is considered deer season so it’s important to keep an extra eye out for deer this time of year.

Being informed is key to staying safe on the road. We’ll go over a few things to help lower your chances of hitting wildlife while driving this time of year.

When Should You Be Most Alert?

While wildlife can show up any time, you should be extra cautious around dawn and dusk when animals are most active. If you are driving on the highway or even in rural areas, keep a close eye on each side of the road since that is where many animals will be. If you are driving with someone in the car, ask your passenger to help you watch out for wildlife.

If an Animal Jumps Out in Front of You, Should You Swerve or Brake?

Always hit the brakes. While it is natural to want to swerve to avoid hitting the animal, you will want to hit the brakes, hold onto the wheel and stay in your lane as best as you can. Swerving while driving fast can increase your risk for an injury or car accident.

If I do hit an animal, am I covered?

First, you will need to know a few details of your current auto insurance coverage. Comprehensive and collision insurance can provide you with insurance coverage. Comprehensive insurance covers your vehicle when you make contact with an animal while driving. It is important to keep in mind, however, that if you decided to swerve, missed the deer or animal and strike a tree then you could be covered by collision insurance on your auto policy. Because every insurance carrier is different, their claims department will handle it with the coverage they feel is most fitting to the situation.

Interesting fact

What states have shown the most auto insurance claims for deer or wildlife collisions? West Virginia, Iowa and Pennsylvania had the highest November claim frequency according to Highway Loss Data Institute.

If you have questions about your current auto or vehicle insurance coverage, reach out to our agency. We can go over your current coverage, re-quote you for a better rate, or simply answer any questions you have about auto insurance.

Why You Should Maintain Your Insurance Year Round For Your Boat, RV or Motorcycle in Portsmouth, NHIt is a sad time of year when we have to say goodbye to long warm summer nights and hello to more moderate weather and shorter days. But, the good news is pumpkin lattes are out again.

With fewer boat, motorcycle or road trips in the RV happening in the fall and winter months, many wonder if they need to maintain insurance on these vehicles when they aren’t being driven. There are many different scenarios that warrant keeping these vehicles insured year-round so let’s take a closer look at these.

Weather Related Damages: Weather is especially nasty in the winter months so keeping your boat protected from covered weather-related damages is important. Even when stored, lightning, wind and hail can occur.

Physical Damages: It seems strange that you may be subjected to a property claim when your vehicle is not being used. However, take this simple example: You have a house party and someone wants to sit on your bike. During which, they accidentally knock it over denting your custom painted tank and scratching the paint. Your home insurance will not cover this.

Theft & Vandalism: If someone decides to steal your boat, motorcycle or RV in the winter months, you need coverage to cover the loss. Thefts occur everywhere, so even if in a secured area, vandalism can occur. Unfortunately, thieves don’t mind bad weather.

Fire: If your boat, motorcycle or RV is stored in your home or garage and there is a fire, your home insurance will not pay for damages to your vehicle. Instead, you will need a comprehensive insurance policy to cover these damages.

Financing: If you finance your boat, motorcycle or RV, your lienholder will require you to maintain insurance to protect the investment.

Multi-policy discounts: If you insure your boat, motorcycle or RV with your home or auto insurance company, you may be eligible for multi-policy discounts. By removing your insurance on your vehicle, you will raise the cost of your other policies.

Owning a boat, motorcycle or RV is a great experience for most. Don’t turn the joy of boat, motorcycle or RV ownership into a nightmare by trying to cut your insurance costs in the off-season. Protect your vehicle year-round and enjoy greater discounts on your other insurance products by bundling them together. For a quote on your insurance, give us a call. We represent the best insurance companies and can quote you different coverages, rates and apply for special discounts.

Best Place to Find an Insurance Policy in Portsmouth, NHIt isn’t uncommon for people to type into a Google search bar, “best place to find car insurance” or “best insurance rate.” There are many ways to purchase an insurance policy but there are countless benefits of buying from an independent agent.

As an independent insurance agency, we want to explain why buying your insurance policy through a company like ours is always the best option.

First and foremost: Choice. 

We represent multiple, top-rated insurance companies. Some great local ones as well as some nationally recognized names. This means you get the best coverage and pricing from many of the best companies in your state. Our licensed agents will search our network of great companies to find you the best rate and coverage on your car, home, business, or life insurance policy! One call to us can save you hours of time.

Secondly: Options.

We can discuss what coverage options we feel would be best for your specific needs. We can explain what happens when you have specific coverage options vs. not having the coverage options. We can shop your deductible and let you choose a lower or higher and show you the differences in your premium all with the click of a mouse. With this information you can make the choice on what works best for you. We always want to make sure you fully understand your options so you can make an informed choice on your insurance policy.

Thirdly: More discounts.

Being an independent insurance agent, we also will search for available discounts. Whether it is bundling multiple policies together or finding other ways to save you money, we understand saving money is important to all of our customers. We take pride in finding you discounts! If you are unhappy with your insurance price at renewal time, let us re-quote you with one of our other carriers.

Lastly, we’re local!

We work and live in your community. We are always a quick phone call or email away. If you need to add a vehicle, remove a vehicle, get a quick quote on a motorcycle or boat you’re interested in buying, or want to add umbrella insurance, we can help. You can get this information over the phone or we can email you options for you to review at your convenience.

Insurance can be confusing which is why the best place to find an insurance policy is through an independent insurance agent. We will answer your questions, provide you with many coverage choices and will find ways to make your insurance coverage affordable. Contact us by calling our office, requesting a quote through our website or simply emailing us.

Commercial Auto Insurance Portsmouth, NHWhen many people think of a commercial auto insurance policy, they may think of big vehicles such as semi-trucks, box trucks, garbage trucks, etc. However, there are many variations of vehicles that would qualify for a commercial auto insurance policy.

How to Determine If You Need a Commercial Auto Insurance Policy

If you are using your vehicle or your employer’s vehicle for business purposes, you need a commercial auto insurance policy or endorsement. For instance, many people are working in the gig economy in jobs such as delivering food with your own vehicle or doing rideshare. It is important you have the right insurance coverage. If you do get into an accident where you are making a food delivery and damage your vehicle or someone else’s property, your standard personal car insurance policy will likely not cover you. Contact our agents with any questions you may have.

Here is a quick reference to help you determine if you need a commercial auto insurance policy:

  1. Using your vehicle to carry business equipment
  2. Freight transportation
  3. Towing vehicles
  4. Delivering food or goods (Amazon drivers, food delivery drivers, newspaper delivery)
  5. Using your vehicle to chauffeur people (Uber or Lyft Drivers, taxi service)
  6. Transporting material

How Is A Commercial Auto Insurance Policy Different Than My Personal Auto Insurance?

Since your vehicle is being used for business purposes, there are different risks that need to be insured. Additionally, the rating system used by companies is entirely different than a personal auto policy.  Each commercial policy needs vary, so have a discussion with your agent to discuss your specific policy limits. For business owners with many vehicles to insure, business auto fleet policies are available. Additionally, consider adding a commercial umbrella policy above and beyond your standard commercial auto policy to protect your business from a catastrophic vehicle accident claim.

How Much Does Commercial Auto Insurance Cost?

Just like your personal auto insurance policy, a commercial auto insurance policy is rated on many factors. Here are a few common examples of what could determine your insurance rate.

  • Driving records
  • Driver age
  • Credit history
  • The size & type of your vehicle
  • The number of vehicles you are insuring
  • What you plan to transport

Not Sure What Kind of Coverage You Need for Your Business?

That is where we can help.  Our agents can help determine what type of coverage will be the best fit for your specific needs. If you plan to use your vehicle for business and personal purposes, we can help you determine an appropriate type of policy. If you are only looking to cover your vehicle for business use, we can help find you the best rate. We will explain all of your options so you understand your policy. Get a free commercial auto insurance quote by calling or emailing us.

Home Insurance Agent Portsmouth, NHMany people have used the COVID-19 pandemic to assess their current living situation. Whether it is finally getting to those home improvement projects, getting out in your yard or garden. Others felt inspired to make some major renovations to their homes. If you fall into this category, clearly you are not the only one making changes as you stood in line outside The Home Depot, Lowes or your local home & garden department store.

If you have made some significant updates to your home this year, it’s important to relay this information to your insurance agent.

Review the scenarios below and reach out to us if you have made any of the following changes:

  • Updated your kitchen or bathroom
  • Added square footage to your home
  • Built a detached structure such as a shop, garage or office
  • Made energy efficient improvements such as solar panels on your roof

Why Do I Need to Share This Information With My Agent?

Any major update you make to your home can impact the current value of your home. If you ever have to experience a home insurance claim, your insurance carrier has an idea how much it will cost to replace what has been damaged. As your agent, we want to make sure your home has an accurate value for your home insurance policy so you can be reimbursed at the appropriate value.

Has COVID-19 caused long term changes to your lifestyle?

With some major companies extending a work from home approach into the fall season or even the remainder of the year, some people may consider finding a way to work from home permanently. If this applies to you, you may want to create a designated home office to work from.

If you are a small business owner who now is looking to work permanently from home, be sure to let your agent know. Some changes to your home insurance policy may be necessary.

If You Plan To Drive Less, Reach Out To Your Agent

Some people who mainly used their car to commute to and from work, may be finding they are barely using their vehicle. Reach out to your insurance agent to see if can qualify for any auto insurance discounts. Some insurance carriers can provide a discount to individuals who drive less than 10,000 miles a year.

Insurance Agent Portsmouth, NHA local insurance agent listens to your needs then finds a customized insurance policy that fits those needs. When looking for insurance, consider your local, independent insurance agents in New Hampshire. We do more than just provide you with a great insurance policy. Because we live in a “need it now” society, instant quotes for auto insurance, home insurance and more seem attractive. However, these instant quotes don’t guarantee you are getting the best insurance rates and coverage for your situation. Here are some ways a local insurance agent can help you:

Professional Advice

Not sure how much coverage you need to protect your home or confused about what line of insurance you need to protect your small business? Local insurance agents not only want what’s best for you but we’ll provide our professional guidance as well. We’ll listen to your needs, strive to not only educate you on what you are and aren’t covered for, but also counsel you on what insurance company best fits you. Because we represent multiple insurance companies, you get choice.

Did you insurance increase? We can help.

If you have insurance through a direct carrier and you notice your car insurance increases by $300 the following year, you might be thinking it’s time to change carriers.  While your insurance may increase with a local insurance agent, all you have to do is reach out to your agent via email or phone. We’ll shop our many insurance carriers to find the best coverage for your needs & budget. Our agency works to save you time and money by working with pre-selected insurance companies and acting on your behalf to fit you into the right insurance program.

Guidance with how to deal with a claim.

Being involved in an insurance claim can be a hassle, but we can assist you throughout the entire process to make it easier on you. By simply calling us, you’ll quickly learn how to settle your claim and be made whole again.

Build a Relationship

Just like you have built trust with your doctor or dentist, we want the same type of relationship with helping you with your insurance. We strive to build that same trust when it comes to needing insurance guidance or saving you time & money. To us, you’re not just a customer, you’re a valued client who needs to be properly protected.

You Have Questions, We Have Answers

Your lifestyle and needs change over time and we are here to assist you with all of life’s changes. Whether you’re looking to start a business, going from renting to owning a home or needing to insure your new classic car vehicle, we are here to help with all your insurance needs.

We Can Do It All

Since we offer many lines of insurance, we can cover all your needs. Plus, when you bundle insurance policies, it may qualify you to save additional money. Get your home, car, boat and business insurance all under one roof to make it easy for you.

If you are looking to find a local insurance agent in Portsmouth, NH for your auto, home or business insurance, call our agency. We look forward to earning your business and will strive to create a lasting relationship.

For all current clients who know a friend or family member who would benefit from working with a local insurance agency, simply email us to refer a friend!

If you’re one of the millions of Americans that rents a home, condo or apartment, chances are you’ve either had renters insurance in the past, or currently do have a policy. If you don’t have a policy, you’ll want to really pay close attention to this post.

In its most basic form, renters insurance helps cover your personal belongings from fire, theft, vandalism and other losses as well as provides you with some basic liability coverage in the event you’re found liable for bodily injury or property damages. There are also different types of renters insurance policy. A replacement cost policy will help pay for replacement of your items as if they were new. A nice thing considering that depreciated jeans, furniture and computers won’t help you become whole again.

A recent article from the Insurance Information Institute states that less than one-third of all renters (31%) have a renter’s insurance policy. Why is that? Do people assume that since they pay rent, their items are covered by that rent cost? Do they assume their landlord has insurance and it would cover this loss? Do they think maybe their auto insurance covers some items? The answer to this is that none of these items will likely cover any of your items. Only a renter’s insurance policy will.

There are 2 basic types of renters insurance:

  1. Actual cast value: Pays to replace your damaged or stolen items up to your policy limits, less depreciation.
  2. Replacement cost: Pays to replace your damaged or stolen items up to your policy limits with new ones, no depreciation.

Some additional things to consider is if you have expensive jewelry, musical equipment or collectibles that you want to insure. This may require a “floater” to be added to your policy.

One last item to ponder is how much liability you want to be covered for. You can get up to $500,000 in liability coverage. This will protect you from lawsuit. If you want even more coverage, you should consider a personal umbrella insurance policy. This goes above and beyond you renter’s limits to provide even more coverage.

Renters insurance is very inexpensive. It can come in around just 50 cents per day.